Data protection officer
Andreea Pătcaș
Mobil: 0040 722 807382
Email: andreea@mda-digital.com
Based on the General Data Protection Regulation you have the right to request Markx Digital Srl (MDA-Digital) access to your personal data, rectify or delete them or restrict the processing, the right to oppose the processing within the limits and conditions provided by law, as well as the right to data portability.
You can download the application for exercise your rights by clicking the button below.
Cookies policy
This site uses cookies!
The information presented below is intended to inform the user about the placement, use and administration of “cookies” used by the website www.mda-digital.com, managed by Markx Digital Srl, CIF 42332234.
Please read the following information carefully:
This website uses its own cookies and cookies added by third parties to provide visitors with a much better browsing experience and services tailored to their needs and interests.
In what we call “modern web” or “web 2.0”, cookies play an important role in facilitating access and delivery of the multiple services that the user enjoys on the Internet.
Customizing certain settings such as: language of the site, date and time, keeping options / settings (including saving them) and keeping older preferences by accessing different buttons / functions.
Cookies provide site owners with valuable feedback on how their websites are used by users, so that they can make them even more efficient or more accessible to users.
Allow multimedia or other applications on other sites to be included on certain pages to create a more valuable, useful and enjoyable browsing experience.
Please note that we will not request or receive information, of any kind, from children under 16 years.
1. What is a “cookie”?
An “Internet Cookie” (also known as a “browser cookie” or “HTTP cookie” or simply “cookie”) is a small file, made up of letters and numbers, that will be stored on your computer, mobile device or other equipment of a user accessing the Internet.
The cookie is sent by a request issued by the web-server on which the site is hosted, to the user’s browser (eg: Firefox, Internet Explorer, Chrome etc.) and is completely “passive” in the sense that it does not contain software, viruses or spyware and cannot access the information on the user’s hard drive.
A cookie is made up of 2 parts: the name and content or value of the cookie that is uniquely associated with the domain that is hosted by the site that sent it to the user’s browser. Furthermore, the cookie’s lifetime is determined and only the webserver that sent the cookie can access it again, and only when the user returns to the site associated with the respective server.
Cookies do not ask for personal information in order to be used nor can they personally identify Internet users.
2. Types of cookies
Cookies specific to an online session
Web pages have no memory. A user browsing from one web page to another will be considered by the website as a new user. Session-specific cookies usually store an identifier that allows the user to switch from one web page to another without having to enter the identifying information (username, password, etc.) each time. Such cookies are widely used by commercial sites, for example, to keep track of the products added by a user in the shopping cart. When the user visits a particular page of a product catalog and selects certain products, the cookie retains the selected products and adds them to the shopping cart, which will contain all the selected products when the user wishes to leave the page.
Session-specific cookies are stored in the user’s computer memory only during an Internet browsing session and are automatically deleted when the browser is closed. They can also become inaccessible if the session has been inactive for a certain period of time (usually 20 minutes).
Permanent, persistent or stored cookies
Persistent cookies are stored on the user’s computer level and are not deleted when the browsing session is closed. These cookies may retain user preferences for a particular website, so that they may be used in other Internet browsing sessions.
In addition to authentication information, persistent cookies may also contain details about the language and theme selected on a particular website, preferences regarding a site’s menu, favorite pages within a site, etc. When the user first visits a site, it is presented in the default mode. Subsequently, the user selects a number of preferences, which are then retained by the cookies and used when the user returns to the site. For example, a website offers its content in several languages. At the first visit, the user selects English, and the site retains this preference in a cookie. When the user visits the site again, the content will be automatically displayed in English.
Persistent cookies can be used to identify individual users and thus to analyze the online behavior of users. They can provide information about the number of visitors to a website, the time (on average) spent on a particular page, and, in general, the performance of a website. These cookies are configured to be able to track users’ activities for a long period of time, in some cases even for years.
Flash cookies
If the user has Adobe Flash installed on the computer, small files can be stored in the memory of that computer by websites that contain Flash elements (such as video clips). These files are known as “local shared objects” or “flash cookies” and can be used for the same purposes as regular cookies.
When regular cookies are cleared through the functions of a browser, flash cookies are not affected. Thus, a website that uses flash cookies can recognize a user on the occasion of a new visit, if the specifics of the deleted cookies have been retained in a flash cookie.
Because flash cookies are not stored in the user’s computer in the same way that ordinary cookies are stored, they are more difficult to identify and delete. Banks and financial websites use such cookies for this very reason. Because they are difficult to identify, these cookies are stored on users’ computers to allow user authentication and prevent fraud, as potential offenders may have the username and password for authentication, but do not have access to the user’s computer. Thus, cookies act as a second level of authentication, in addition to the username and password.
3. Cookies files used
Necessary cookies: Necessary cookies help to use a website by enabling basic functions such as page navigation and access to secure areas of the site. The site cannot function properly without these cookies.
Marketing cookies: Marketing cookies are used to track visitors to websites. The intention is to show relevant and interesting ads to each user and therefore more valuable to third-party publishers and advertisers.
Unclassified cookies: Unclassified cookies are cookies that we are in the process of classifying, together with the individual cookie providers.
TYPES OF COOKIE | NAME | SOURCE | DESCRIPTION | LENGHT |
Neccesary | wc_cart_hash_# | mda-digital.com | Unrated | Permanent |
| wc_fragments_# | mda-digital.com | Unrated | During the session on the browser |
Statistical | _ga | mda-digital.com | It records a unique code that is used to generate statistical data about how the visitor uses the website. | 2 years |
| _gat | mda-digital.com | Used by Google Analytics to reduce the rate of requests | 1 day |
| _gid | mda-digital.com | It records a unique code that is used to generate statistical data about how the visitor uses the website. | 1 year |
Marketing | _fbp | mda-digital.com | Used by Facebook to deliver a range of advertising products, such as third-party real-time bidding | 1 year |
| fr | mda-digital.com | Used by Facebook to deliver a range of advertising products, such as real-time bidding from third-party advertisers. | 3 months |
| IDE | mda-digital.com | Used by Google Double Click to record a report on the user’s actions on the site | 1 year |
4. Avantages of using cookies
A cookie contains information that links between a browser (the user) and a particular web-server (the site). If a browser accesses that web-server again, it can read the information already stored and react accordingly.
Cookies provide users with a pleasant browsing experience and support the efforts of websites to provide comfortable services to users. Examples – online privacy preferences, site language options or relevant advertising, etc.
5. The length of life of a cookie
Cookies are managed by web servers. The lifetime of a cookie may vary significantly, depending on the purpose for which it is placed. Some cookies are used only for one session (“session cookies”) and are not retained after the user leaves the site, and some cookies are retained and reused each time the user returns to that site (“cookie”). permanent permanent “).
However, cookies can be deleted by the user at any time through the browser settings.
6. Types of information saved and accessed through cookies
Cookies store information in a small text file that allows a website to recognize a browser. The web server will recognize the browser until the cookie expires or is deleted. The cookie stores important information that improves the Internet browsing experience. Eg: the settings regarding the language in which you want to access a site, keeping a user authenticated in the member account or email account, online security, keeping and storing some settings, etc.
7. The importance of cookies for the Internet
Cookies are the central point of the efficient functioning of the Internet, helping to generate a friendly browsing experience, tailored to the preferences and interests of each user. Refusing or disabling cookies can make some websites impossible to use.
Refusing or deactivating cookies does not mean that you will no longer receive online advertising, but that it will no longer be able to take into account your preferences and interests highlighted by browsing behavior.
Examples of important uses of cookies (which do not require user authentication through an account):
- Content and services tailored to user preferences – categories of news, weather, sports, maps, public and government services, entertainment sites and travel services.
- Offers tailored to users’ interests – password retention, language preferences (Ex: displaying search results in Romanian).
- Retain child protection filters on Internet content (family mode options, safe search features).
- Limiting the frequency of ad serving – Limiting the number of times an ad is displayed for a particular user on a site.
- Providing user relevant advertising.
- Measurement, optimization and analytics features – such as confirming a certain level of traffic on a site, what type of content is viewed more and how a user reaches the site (eg through direct search engines, from other websites – hours etc). The websites carry out these analyzes of their use for the betterment of the user.
- Security and privacy issues
8. Security and privacy issues
Cookies are NOT viruses! They use a plain text format. They are not made up of pieces of code, so they cannot be executed or self-run. As a result, you cannot duplicate or replicate on other networks to run or replicate again. Since they cannot perform these functions, they cannot be considered viruses.
However, cookies can be used for negative purposes. Because it stores information about users’ browsing preferences and browsing history, both on a particular website and on several websites, cookies can be used as a form of spyware. Many anti-spyware products are aware of this fact and are constantly flagging cookies for deletion in anti-virus / anti-spyware removal / scanning procedures.
Generally, browsers have integrated privacy settings that provide different levels of cookie acceptance, validity period and automatic deletion after the user has visited a particular site.
9. Other security aspects related to cookies
Given that identity protection is very important and represents the right of every Internet user, it is advisable to know what are the possible problems that may arise in relation to cookies. Since through them the information between the browser and the website is constantly transmitted in both directions, if an attacker or unauthorized person intervenes during the data transmission, the information contained in the cookie can be intercepted. Although this is very rare, this can happen if the browser connects to the server using an unencrypted network (eg an unsecured Wi-Fi network). Other cookie-based attacks involve incorrect cookie settings on servers.
If a website does not require the browser to use encrypted channels, attackers can use this vulnerability to trick browsers into sending information through unsecured channels. The attackers then use the information in order to gain unauthorized access to certain sites. It is very important to be careful when choosing the most appropriate method of protecting personal information.
10. Tips for safe and responsible browsing based on cookies
Due to their flexibility and the fact that most of the most visited and largest sites use cookies, these are almost inevitable. Disabling cookies will not allow the user access to the most popular and used websites, including: YouTube, Gmail, Yahoo, Google and many more.
11. Here are some tips that you can make sure you browse safely with cookies:
Customize your browser settings for cookies to establish a comfortable level of security. If you don’t mind cookies and you are the only person using your computer, you can set long deadlines for storing your browsing history and personal access data.
If you share access to your computer, you can consider setting your browser to delete individual browsing data each time you close your browser, this is the option of accessing sites that place cookies and deleting any visit information when you log out. navigation.
Always install and update your antispyware applications. Many spyware detection and prevention applications include site attack detection. This prevents the browser from accessing sites that might exploit browser vulnerabilities or download dangerous software.
Make sure your browser is always up to date (updated). Most of the cookies-based attacks are made by exploiting the weaknesses of some older versions of browsers.
Cookies are everywhere and can not be avoided if you want to enjoy access to the best and largest websites on the Internet, local or international. With a clear understanding of how they operate and the benefits they bring, you can take the necessary security measures so you can confidently browse the Internet.
12. Managing, disabling and deleting cookies
Disabling and refusing to receive cookies may make certain websites impractical or difficult to visit and use. Also, refusing to accept cookies does not mean that you will no longer receive or view online advertising.
It is possible to set the browser so that these cookies are no longer accepted or you can set the browser to accept cookies only from a particular website. But for example, if you are not registered with cookies, you will not be able to leave comments.
All modern browsers offer the ability to change cookie settings. These settings are usually found in your browser’s “Options” or “Preferences” menu.
Detailed information on how to manage, deactivate and delete cookies using the broswer settings used for Internet browsing is available at the following addresses:
- for OPERA : https://help.opera.com/en/latest/web-preferences/#cookies
- for Google Chrome: https://support.google.com/chrome/answer/95647?hl=ro
- for Mozilla Firefox: https://support.mozilla.org/ro/kb/cookie-urile
- for Internet Explorer 8: https://support.microsoft.com/ro-ro/help/17442/windows-internet-explorer-delete-manage-cookies#ie=ie-8
- for Internet Explorer 9: https://support.microsoft.com/ro-ro/help/17442/windows-internet-explorer-delete-manage-cookies#ie=ie-9
- for Internet Explorer 10: https://support.microsoft.com/ro-ro/help/17442/windows-internet-explorer-delete-manage-cookies#ie=ie-10.
Confidentiality politics
1.General information
Markx Digital Srl, CIF 14349460, through the website www.mda-digital.com, processes your data in accordance with the provisions of Regulation (EU) 2016/679 on the protection of individuals with regard to the processing of personal data and on freedom circulation of these data, and of Law no. 506/2004 on the processing of personal data and the protection of privacy in the electronic communications sector and GEO 13 / 24.04.2012.
The confidentiality of your personal data is one of the main concerns of our site. In accordance with the provisions of the GDPR, our company has the obligation to administer, in safe conditions and only for the specified purposes, the personal data you provide about you.
We reserve the right to periodically update and modify this Privacy Policy, to reflect any changes in the way we process your personal data or any changes to legal requirements. In the case of any such changes, we will display on our website the modified version of the Privacy Policy, which is why you should periodically check the contents of this Privacy Policy.
2. Definitions
- personal data – any information relating to an identified or identifiable natural person; an identifiable person is that person who can be identified, directly or indirectly, in particular by reference to an identification number or to one or more factors specific to his physical, physiological, mental, economic, cultural or social identity;
- processing of personal data – any operation or set of operations that is carried out on personal data, by automatic or non-automatic means, such as collecting, recording, organizing, storing, adapting or modifying, extracting, consulting, using, disclosing to third parties by transmission, dissemination or in any other way, joining or combining, blocking, deleting or destroying;
- saving – keeping any personal data collected on any kind of support;
- system of records of personal data – any organized structure of personal data, accessible according to certain criteria, whether this structure is organized in a centralized or decentralized way or is distributed according to functional or geographical criteria;
- operator – any natural or legal person, under private or public law, including public authorities, their institutions and territorial structures, which establishes the purpose and the means of processing personal data;
- persons empowered by the operator – that is, the natural or legal person, public authority, agency or other body that processes personal data on behalf of the operator;
- third party – any natural or legal person, under private law or public law, including their public authorities, institutions and territorial structures, other than the data subject, the operator or authorized person or persons who, under the direct authority of the operator or authorized person, are authorized to process data;
- addressee – any natural or legal person, under private or public law, including public authorities, their institutions and territorial structures, to whom data is disclosed, whether or not it is a third party; the public authorities to whom data are communicated within a special investigative competence will not be considered as recipients;
- anonymous data – data that, due to their specific origin or method of processing, cannot be associated with an identified or identifiable person;
- business address data – data that includes the name, function, business address, telephone number or email address of an employee of an organization, as such. Business address data does not fall into the category of personal data;
- statistical data – data that have been obtained as a result of the processing by the operator of personal data but which cannot be used to identify a person and are used exclusively for statistical and / or information, promotion purposes.
- DPO – the data protection officer (data protection officer) whose main role is to ensure the application of the provisions of Regulation (EU) 2016/679 on the protection of individuals with regard to the processing of personal data and on the free movement of such data (GDPR – General Data Protection Regulation).
- GDPR – is the abbreviation of the EU regulation no.679 / 2016 applicable from May 25, 2018 at the level of the whole European Union as well as in any other state in the world where personal data of EU citizens are used.
3. Processing of confidential data and their confidentiality
Through our site, we may collect personal data from you, but only with your consent and if they are provided on a voluntary basis. We manage, in safe conditions and only for the specified purposes, the personal data you provide about yourself or another person.
We use the collected personal data, including the IP address from which the Site is visited, your browser configuration and your location, for the following purposes:
– To customize the pages
– To make sure the web page is relevant to your needs
– To help us create and publish content that is most relevant to you
– To improve the security of access to the services offered
4. The categories of personal data processed
If you are a user of the site, your personal data you provide directly in the context of using the site, such as the data you provide in the Contact section, will be processed; we collect your personal data directly from you.
5. Purposes and basis of processing
If you are a user of the site, we process your personal data as follows:
– for the Contact section: name, email, phone number, message.
Basis: The processing of your data for this purpose is based on your consent, if you choose to provide it. You are not obliged to provide us with the data, but by your refusal we will not be able to answer you.
Duration for which we process your data
Personal data may be kept by our company and after the fulfillment of the purposes for which they were initially collected, insofar as personal data will be processed exclusively for archival purposes, scientific or historical research purposes or in statistical purposes, in compliance with the provisions of the GDPR (art. 89), subject to the implementation by the Company of appropriate technical and organizational measures in order to respect and guarantee the rights and freedoms of the data subjects.
After accomplishing the purposes for which the personal data were collected (and in the absence of the applicability of the situations mentioned in the previous paragraph), the personal data will be destroyed, deleted or anonymised from the Company’s databases / records systems (both electronic and and in letter / paper format), in compliance with the legal provisions.
6. Transfer of personal data
The personal data provided to the owner of the site will not be transferred outside Romania.
7. How we protect the security of your personal data
Our company meets the security requirements of personal data. We use security methods and technologies, together with policies applied to employees, to protect personal data in accordance with the legal provisions in force.
Despite the measures taken to protect your data, we would like to point out that the transmission of information over the Internet or through other public networks is not completely secure, as there is a risk that the data may be viewed and used by unauthorized third parties. We cannot be held responsible for such responsibilities of systems that are not under our control.
8. The rights of individuals
- The right to be informed (art. 12-13): Informing the data subject about the categories of data collected, purpose, recipients, transfer;
- Data portability (art. 20): The data subject has the right to request the porting of data between Operators;
- The right to be forgotten (art. 17): When the processing is no longer justified or when the data subject has withdrawn his consent;
- The right to object (art. 21): The right of the data subject to object or to oppose certain types of processing;
- Right of access to data (art. 15): The data subject may request access to his data to verify that the processing is well-founded;
- Right to rectify the data (16): The data subject may request the rectification of the data if they are processed incorrectly;
- The right to restrict the processing (art. 18) The data subject may request the restriction of the data used or the transfer of data;
- The right to oppose profiling (art. 21) The data subject has the right not to be the subject of a profiling decision when it is based on automatic processing.
9. Links to other websites
Our Website may provide links to websites that we do not control. Once you click on a third party link, you will be redirected to the third party website. If you visit any of these linked websites, you must review their privacy policies. We are not responsible for the policies and practices of other sites. We take no responsibility for the content, privacy policies and information notes or practices of third party websites or services.
10. Responsible for the protection of personal data
We have appointed a data protection officer in all aspects of personal data protection, and you can contact the data protection officer on all matters relating to the processing of your data and the exercise of your rights in accordance with the legal provisions. applicable, especially if you have questions or concerns about how we process your personal data.
Careful! Please exercise your rights wisely and note that abuse of rights may lead to liability.
The contact details of the National Authority for the Protection of Personal Data are the following:
National Supervisory Authority for Personal Data Processing
Address: Bucharest, b-dul G-ral. Gheorghe Magheru no. 28-30, sector 1, postal code 010336
Website: http://www.dataprotection.ro
E-mail address: anspdcp@dataprotection.ro
Telefon: +40.318.059.211; +40.318.059.212
Fax: +40.318.059.602
11. Contact
The information presented aims to inform the user more details about the nature, use and management of personal data used by our site.
Policy updated on 04.02.2020
